Ok, am I the only one that thinks it’s strange that everyother car commercial this season is a person buying a car for his/her spouse? I just saw this Lexus commercial where thewife gives her husband a Christmas present. It’s a small box, and he opens it to find a state of the art smartphone. I think, “wow, nice gift!” But then you realize that the smart phone isreally there to operate the $70,000 Lexus that is waiting for him in thedriveway.
Usually the ads are the husband buying his wife a car, whichalways leave me wondering what would really happen after the commercialends. Like, the husband hands over thekeys, she smiles and looks amazed. Thegratuitous car shot appears with the black BMW gleaming in the sunlight…andthen cut. In my mind she then slaps himacross the face. She starts yellingabout how could he dare spend that much of their hard-earned money withoutconsulting her. She makes him return thecar and she puts the money in a CD for their children’s college fund. He ends up being a donkey.
It also makes me wonder what women who see these commercialsthink. Do they think, “what a jerk”? Or is it more like, “I obviously married the wrong guy!” I have to admit, I feel a little insecurewhen I compare what I can buy my wife to what that guy in the commercial can buy. I feel the same way when I see the diamond commercialsevery Valentine’s day. Apparently forjust $20,000 worth of jewelry I can secure my wife’s heart forever!
What do you think? How much is too much to spend for a Christmas present?
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